Product Introduction

RW1A, a wireless signal detection-based intelligent passenger flow analysis terminal developed by Sysolution, captures MAC addresses of nearby mobile devices (processed through anonymization) to enable real-time crowd counting, density monitoring, and dwell time analysis. This system empowers media operators to gain deep insights into advertisers' viewing patterns and locations, allowing them to optimize commercial ads and marketing strategies in response to market shifts and evolving advertiser needs. By delivering precise ad targeting, it helps businesses maintain competitive edge in fierce market competition while continuously strengthening their advantages. The solution is suitable for scenarios including in-vehicle media operations, shopping malls, retail stores, exhibition halls, and transportation hubs.

Product Picture

Functional Characteristics

• Detection range: Effective detection radius 0-50 meters (power can be adjusted according to the scene, default 10-30 meters). The detection distance is optimal in unobstructed environments.
• Concurrency detection capability: Supports simultaneous signal capture for ≥50 wireless terminals without noticeable lag or data loss.
• Anonymization: The device performs irreversible encryption (e.g., MD5 hash) on collected MAC addresses locally, without storing the original addresses to ensure privacy and security.
• Detection sensitivity: ≤-95dBm, can capture weak wireless terminal signals, reduce the detection rate.
• Statistical indicators: real-time passenger flow, cumulative passenger flow, passenger flow density, average stay time, visitor repetition rate, peak passenger flow period distribution.
• Data update frequency: 1 minute by default, with customizable settings from 10 seconds to 5 minutes.
• Data interface: Provides HTTP/HTTPS API and TCP/UDP protocol interfaces, supporting integration with third-party systems (e.g., CMS, management consoles).
• Management Console: The web-based management console allows remote configuration of device parameters (sensing range, update frequency, interface settings), real-time data viewing, and historical report export.
• Device management: Unified management of multiple devices, including adding, deleting, and grouping devices, as well as viewing device online status and operation logs.
• Firmware upgrade: Supports remote firmware upgrade without on-site operation, ensuring functional iteration.
• Privacy compliance: In accordance with the Personal Information Protection Law and the Cybersecurity Law, it does not collect personal identification information of end users, but only obtains the MAC address broadcast by wireless terminals and anonymizes it.
• It enables precise filtering of mobile devices while automatically excluding IoT devices (not included in statistics). The system prevents duplicate scans of the same device within one hour to avoid data redundancy. It provides random MAC addresses and RSSI signal strength for scanned devices, with adjustable thresholds for specific filtering ranges. Additionally, it supports remote OTA updates and offers optional 485 and TTL interfaces.

Dimensional Drawing

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